Sketch the pages and the homepage stack

Transcript

Most small sites need only a few rooms: home, what you do, about, proof, contact.

Each page needs one job. If you cannot finish the sentence, skip the page.

The homepage stack is menu, promise, action, offer, proof, then contact again.

Ritzy puts the search, the action, on the first screen under the headline.

Draw boxes before you open a design tool.

Most small sites need only a few rooms: home, what you do, about, proof, contact.

Each page needs one job. If you cannot finish the sentence, skip the page.

The homepage stack is menu, promise, action, offer, proof, then contact again.

Ritzy puts the search, the action, on the first screen under the headline.

Draw boxes before you open a design tool.

Try this. List your pages and draw seven stacked boxes for the homepage.

• Each page has one job.
• The homepage order is sketched.
• The action is in the top box.

Quick check

Pick one answer. You get the explanation right away.

A page is worth adding when:

You can say its one jobYes. Job first, page second.The menu looks emptyNo. Look at the screen again and pick the choice that matches what you see.You want more linksNo. Look at the screen again and pick the choice that matches what you see.

The homepage should open with:

The promise and one actionYes. People start at the top.The footerNo. Look at the screen again and pick the choice that matches what you see.A slideshowNo. Look at the screen again and pick the choice that matches what you see.

A sitemap is:

A short list of pages and their jobsYes. It is the map you design from. Later you can also give a copy to search engines.A decorationNo. Look at the screen again and pick the choice that matches what you see.A secret file onlyNo. Look at the screen again and pick the choice that matches what you see.

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