Software
MyLife
A product marketing site for a life operations app. One clear offer, premium motion, and a get started path that matches how solopreneurs actually decide.
Product · Life Ops · Web Development
MyLife
A product marketing site for a life operations app. One clear offer, premium motion, and a get started path that matches how solopreneurs actually decide.
The Project
MyLife needed a public surface that sells a life operations product without sounding like a generic SaaS template. The job was one hero idea, honest feature and pricing copy, and a get started path that stays obvious on scroll.
I took a polished Framer marketing shell, kept the layout and motion, and rebuilt the content around appointments, bills, reminders, documents, and everyday responsibilities in one place.
The Client
MyLife is a product concept for people who run their own life like a small business. Visitors arrive overloaded. The site has to prove order is possible in seconds, then invite them to start.
The Challenge
- Product clarity: Finance demo copy had to become life ops language without breaking the shell.
- Trust without fluff: Features and pricing needed to match what the product actually claims.
- Pitch discipline: Keep premium motion and composition while removing template chrome that does not belong on a live pitch.
The Solution
- Content swap on a locked layout: Hero, features, pricing, and team copy rewritten for MyLife while motion stays intact.
- Pricing honesty: Free, Plus, and Personal tiers with life feature lists instead of leftover finance demos.
- Pitch cleanup: Template CTAs and unused surfaces removed so the site reads as a product, not a theme store.
- Ship path: Static export on Vercel with private GitHub archive for recovery.
A product site should make the offer obvious before the scroll finishes.
The Results
- A live pitch site at my-life-one-mu.vercel.app with MyLife branding and life ops copy.
- Device mockup covers ready for portfolio and agency Work surfaces.
- A reusable pattern for turning premium templates into client-ready product pitches.
The Conclusion
MyLife shows how I turn a strong template into a shippable product story: keep the craft, replace the words, cut the noise, and publish something a founder can send with confidence.